MG Motor, represented in the UAE by local distributor Inter Emirates Motors (IEM), a subsidiary of Ali & Sons Holding LLC, has made important strides in the automotive market, achieving a remarkable 8th place among the top ten car manufacturers in the country by the end of 2022.
With an impressive market share of 2.8 percent, MG’s success stands out in a competitive landscape dominated by established automotive giants and emerging Chinese brands.
This impressive performance is a testament to the unwavering support from Inter Emirates Motors, which has been pivotal in MG’s recent achievements.
The dealership has expanded its footprint with five showrooms across the UAE, including a new gallery in Fujairah scheduled to launch in the first quarter of 2023.
IEM’s commitment to excellence is evident through their customer service infrastructure, which boasts three service centers located in Dubai, Abu Dhabi, and Ras Al Khaimah, with plans for a fourth center in Al Quoz, Dubai, set for the second quarter of 2023.
Regionally, MG has experienced remarkable growth since establishing its presence in the Middle East, with a 40% increase in sales and ranking as one of the top six automotive brands in the region.
The MG5 and MGZS models have been particularly well-received, reflecting the growing appreciation for the British brand’s offerings.
As a response to this success and the escalating demand for their vehicles, MG and SAIC Motor Middle East will uncover four new models in 2023, underscoring their dedication to remaining at the forefront of the industry.
The rising number of satisfied customers is further fueling MG’s reputation, with many becoming vocal advocates for the brand and its local distributor.
MG’s comprehensive six-year or 200,000 km warranty on all models, combined with exceptional offers for both new and existing customers, provides reassurance and continues to drive the brand’s momentum in the UAE market.