Chloë Sevigny has landed a new fashion campaign, teaming up with Ecco to lead the brand’s Spring/Summer 2025 collection.
The campaign, titled “Icons That Last,” was helmed by Brianna Capozzi, who served as both director and photographer. The creative team also included stylist Haley Wollens and director of photography Blake Myers.
Shot inside a brutalist villa in Los Angeles, the campaign allowed Sevigny to bring her personal style to Ecco’s designs.
She can be seen wearing key pieces from the collection, including the Ecco Biom C-Trail sneakers, the Ecco Sculpted Alba sandals, and the minimalist Ecco Pot bag.
A Signature Look
One standout moment in the campaign features Sevigny slipping back into a pair of Biom C-Trail ballerinas, a style she helped popularize in New York, frequently spotted wearing them in recent years.
Chloë Sevigny (Photo: Getty Images)The ballet flats, showcased in the campaign images below, were designed in collaboration with Ecco’s longtime creative partner Natacha Ramsay-Levi, who also happens to be a close friend of Sevigny.
“I am thrilled to partner with Ecco on this campaign. There’s an authenticity to the brand I admire — it’s unpretentious and effortless,” Sevigny says in a statement.
“I love how Ecco pays as much attention to how things feel as how they look. True style to me means having the freedom to express myself and live uninhibited, which is something I always feel when I wear Ecco.”
Ecco’s Legacy and Collection Launch
Founded in Denmark in 1963, Ecco remains a family-owned company, employing over 22,000 people worldwide. The Spring/Summer 2025 women’s collection officially launched on March 20, available at select retail stores and online at Ecco’s website.
What’s Next for Sevigny?
Beyond fashion, Sevigny’s acting career remains in full swing. She is set to star in Luca Guadagnino’s After the Hunt, appearing alongside Julia Roberts, Andrew Garfield, and Ayo Edebiri. She is also featured in the indie festival selections Magic Farm and Atropia.